Quick commerce mainly serves affluent customers in specific metro areas, where people typically shop at supermarkets
Given this, does quick commerce really impact local kirana stores?
Or am i missing some consumer section?
Anonymous 3
Hey I am on Medialย โขย 8m
Kirana stores might still hold strong in serving price-sensitive customers and those who prefer personal relationships and credit-based purchases, khaata toh chalta hai na waha mahine ka.
A QUICK SNAPSHOT OF HOW INDIA PAYS
Let's start with UPI
1/ UPI dominates everyday transactions because it requires almost zero mental effort and well, it's free (for now). Would be interesting to see how this changes once charges are introduced.
2
How did Vicks beat Dabur and Himalaya to capture 50% market share?
1. In 1964, Vicks (A US brand) entered India's untapped cold and cough relief market. While Western markets used liquid medicines, India preferred quick, easy solutions. Seeing this