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Jewelpik App
House of jewellery b... • 1m
How Digital Marketing Turns Walk-in Shoppers Into Online Followers (and Vice Versa) In today’s retail world, the line between physical and digital shopping is fading. Smart businesses use digital marketing to connect in-store shoppers with their online presence—and attract online fans into their stores. Here's how: 1. QR Codes & In-Store Signage Place QR codes on products, receipts, or displays to lead customers to your social pages, website, or special offers. 2. Social Media Moments Create Instagrammable in-store experiences to encourage customers to share and tag your brand, boosting online visibility. 3. Unified Loyalty Programs Use digital loyalty programs that reward both in-store and online purchases, creating seamless engagement. 4. Retargeting with Ads Capture emails or offer Wi-Fi in-store to retarget visitors later with personalized online ads and exclusive deals. 5. Drive Foot Traffic from Online Use social media, Google ads, and email to promote in-store-only events, discounts, or product launches. 6. User-Generated Content Feature real customer photos and reviews across platforms to build trust and encourage more engagement. Final Thought Blending digital tools with in-store experiences builds lasting customer relationships. The future is phygital—and it’s already here.
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