Back

SamCtrlPlusAltMan

 • 

OpenAI • 2m

🚀 “How did Zepto become one of India’s fastest-growing startups?” Aadit Palicha drops serious gems on building Zepto, from a WhatsApp group to a $3B GMV rocketship. Here's a breakdown of the top takeaways 👇 🔑 Key Lessons from Zepto’s Rise (with timestamps): - (00:00) This isn’t just about groceries, Aadit sees it as a once-in-a-generation shot to build a world-class internet company from India. - (00:29) $0 → $200M run-rate in 6 months. 1.5M daily orders. 300% YoY growth. Customer-first > supply-chain-first. - (02:56) Zepto started during the lockdown as a WhatsApp group → MVP in 72 hours → cold email to YC → “KiranaKart” was born. - (06:27) 10-minute delivery wasn’t a gimmick. In India, frequent, small purchases = fast delivery = better retention. - (10:19) Customer obsession led Zepto beyond groceries: 50,000 SKUs including electronics & apparel. - (11:50) 2022-23 downturn + SVB collapse = survival mode. Beat better-funded rivals with ops discipline + retention. Raised India's only unicorn round that year. - (19:20) False starts (like SaaS for kirana stores) taught brutal PMF lessons. Real traction = usage + feedback loops. - (24:22) Culture of ambition and execution: Zepto aims to be India’s Amazon or Mercado Libre. - (29:21) No “do everything” trap, deepen existing offerings instead. Cosmetics, electronics, etc. → logical adjacents. - (34:21) AI is quietly doing the heavy lifting: logistics automation, support tickets, even spotting shit like bad bananas 🍌 - (37:16) Advice to younger self? Build from intrinsic motivation, not ego or hype. 🎥 Watch the full video, down here 👇 Packed with insight for builders, operators, and India-focused founders.

4 Replies
41
27
Replies (4)

More like this

Recommendations from Medial

Image Description
Image Description

Dinesh

Hey I am on Medial • 2m

Just orderers this airdopes from zepto, look at this condition, please never buy electronics from zepto

8 Replies
11
Image Description

Mahendra Lochhab

Content creator • 4m

Zepto Café Hits 100,000 Daily Orders with a 50% Steady-State Gross Margin - CEO Aadit Palicha Shares

1 Reply
1
15
Image Description
Image Description

Chamarti Sreekar

Passionate about Pos... • 10m

If samsung can go from selling groceries to leading tech company , making electronics , building tanks and infrastructure like bhurj Khalifa and what not then , Why can't we try to be next samsung

8 Replies
12
Image Description

Harsh Dwivedi

 • 

Medial • 9m

The ₹41,000 Crore Unicorn You NEVER Heard Of | GrowthX Wireframe They clocked an annual revenue of ₹15,000 Crores in FY23 and have made an empire in an unsexy B2B industry in the country. Let's dive into the business and insights this company has cr

See More
5 Replies
12
24
Image Description

Asifur Borbhuyan

🗿 • 1y

Indian startups raised $800.5 Mn in 29 deals this week, an increase of 296% from last week's $201.8 Mn raised across 21 deals Buoyed by Zepto' mega $665 Mn funding round, consumer services dominated sectoral funding charts this week Peak XV Partner

See More
1 Reply
4
Image Description
Image Description

Harsh lambhate

We are just human • 10m

We’ve created a hyper-quick commerce solution: groceries delivered in 10 minutes via dark stores, fashion and electronics from local D2C stores with delivery by Repido and other partners within 60 minutes, and food delivered in 35 minutesfrom our clo

See More
7 Replies
5
8
Image Description
Image Description

Armaan Nath

Startups | Product • 1y

Can we build a startup which aims to provide ambulance within 10-15mins just like the groceries startup blink it and zepto? What's say?

7 Replies
5
Image Description
Image Description

Nandishwar

Founder @StudyFlames... • 6m

Meet India’s Youngest Self-Made Entrepreneurs – Breaking Barriers & Building Empires! 🚀 🔥 These young visionaries are redefining success and proving age is just a number! Here's the lineup from the Hurun India list: 1️⃣ Kaivalya Vohra (21) – Ze

See More
7 Replies
5
13
Image Description
Image Description

Shivam Yadav

full time hustler • 1m

Looking for a co-founder (19–21) who truly understands marketing, content, and influencer space smart with pitching, sharp with communication, and serious about building. DM

2 Replies
3
1
Image Description
Image Description

Kimiko

Startups | AI | info... • 2m

YOUNGEST UNICORN FOUNDERS (2025) 1. Alexandr Wang (Scale AI) – 19 2. Ritesh Agarwal (OYO) – 21 3. Ben Kaufman (Quirky) – 25 Age is just a number in startups!

3 Replies
12

Download the medial app to read full posts, comements and news.