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“One of Us: How Ingroup Bias Builds Brand Loyalty Through Belonging” Ingroup bias is the tendency for people to favor those they perceive as part of their group—whether based on culture, interests, values, or identity. In business, this is used to b

I am seeing mobile phone brands collaborating more with movies. Some recent examples: Bhool Bhulaiyaa 3 with Honor Singham Again with POCO Vettaiyan with Samsung

hello good morning, I have to start bottle labeling business in some days but I don't know how to connect with big brands and Events

“From Customers to Believers: Tribe-Building Strategies That Create Brand Movements” Tribe-building is about creating a community around your brand, not just selling to customers. People crave belonging—and smart brands tap into this by building ide

Mastering the Pricing Moat! 💰🎯 Flexibility is key brands like HubSpot, Netflix and Zoom dominate by aligning pricing with customer needs

Day 52: BLR Brand Champions: Building a Buzz in a Busy Market Standing out in Bengaluru's crowded startup scene requires a powerful brand voice. Here's your guide to becoming a brand champion: * Know Your Why: Define your brand's core values and

Checkout this post on Medial - https://medial.app/post/66bc3e6ed806e331704a3388 Iss baar bhi pehle bookmark 📑 kar lena:-- . . Startup Launch 101: Steps Every New Founder Should Take Here are the crucial steps every new founder must take to launch

Just a random thought, not a big competition in condoms and there are very few brands can really go big, if a startup does something new with this category...

“Who’s the Hero: Your Product or Your Customer?” The concepts of “Product as Hero” and “Customer as Hero” shape how brands tell their stories. In the “Product as Hero” approach, the product is the star — solving problems with innovation and performan

Idea: A platform for local language content creators (bloggers, vloggers, podcasters) to share their content and get paid via ad revenue or subscriptions. Monetization: Ads, subscription-based premium content, partnerships with brands looking to ente