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As India's economy and cultural landscape continue to evolve, will the demand for luxury items mirror that of Western countries? Furthermore, can homegrown luxury brands thrive in India? Will people embrace Indian haute couture with the same passion

We have heard about many luxury brand's and even many of us also follow there page on Instagram but have you ever heard but quit luxury brand's. The brands only popular among super rich peoples they have limited coustomers and according to me there i

ONE INTERESTING OBSERVATION SERIES DAY #16 Luxury goods consumers worldwide fall into five dominant groups, based on their motivations, profiles, values in luxury items, purchase reasoning, and age group. 1) Going Global: People in this group don

We’re building a fashion quick-commerce platform that aims to deliver clothes and accessories in 120 minutes or less. We’re mainly focused on Gen Z, with a mix of Gen Z brands and Indian homegrown labels, but will have something for everyone. Looking

Ever purchased from brands like Peter England, Allen Solly, Louis Philippe, or Van Heusen? What do they have in common? All are owned by Madura Fashion, a division of the Aditya Birla Group. But why do they sound like foreign brands? Do brands wi

Discovering great men’s fashion brands on Instagram is tough. With so many options and unorganized content, we mostly stumble upon brands through random ads. That's where we come in! Our online marketplace brings together unique homegrown Indian me

Why Doesn't India Have a Global Smartphone Giant? Once, Indian brands like Micromax and Lava made us dream of homegrown smartphone empires. They were the buzz in markets, competing against international players. But as Chinese brands like Xiaomi,

Kannauj, Uttar Pradesh, known as India’s “Perfume Capital,” has a 1,000-year-old tradition of crafting attars and essential oils. With access to premium natural ingredients like Mysore Sandalwood, Jasmine, Vetiver, and Indian Oud, it has the potentia

Why Indian entrepreneurs is not grabbing the opportunity to take over Bangladesh textile industry business because whole nation is collapsing and companies are shifting so that's the right time to grab the opportunity even we need to provide better d

Smart brands know a secret: People don't buy on price, they buy on perceived value. Here's the winning formula: 1. Tap Into Dreams: Understand your audience's aspirational self. What do they want to look like, feel like, be like? Align every product