The launch of Appy Fizz is a masterclass in product innovation. Introducing a new category to a market is always risky, but when done right, it can lead to market dominance. The 36% CAGR is mind-blowing for an FMCG product
How to Calculate CAGR
if the current user base is 140 million
And Current market value is 17.78 Billion
What's validation will be 2028 with CAGR of 17%