Back

📖 DAILY BOOK SUMMARIES 📖 🚀 12 Lessons from 👉 🔥 The Innovator’s Dilemma 🔥 ✨ By Clayton Christensen 💯 1. Disruptive Innovation vs. Sustaining Innovation • Disruptive Innovation: New technologies that start in niche markets but eventual

Case Study: The Success Story of Amazon Introduction Founded by Jeff Bezos in 1994, Amazon started as an online bookstore and evolved into the world’s largest e-commerce platform. Its story is a blueprint for success, emphasizing vision, innovation,

What is a Stealth Startup? If you’ve ever heard the term “stealth startup” and wondered what it means, don’t worry—you’re not alone! In this blog, we’ll break it down step by step. We’ll also explore examples of stealth startups and why some companie

Umbrella Marketing: The Strategy Behind Dominating Multiple Markets Most brands don’t survive on a single product. They expand, evolve, and own categories. That’s where umbrella marketing comes in. What is Umbrella Marketing? It’s a strategy where

Top News of the day: 1. Ayurveda startup The Ayurveda Experience (TAE) has raised $27 million in a series C funding round led by Jungle Ventures. 2. abCoffee, a tech-enabled grab-and-go specialty coffee company has raised $3.4 million in a Series A

📖 DAILY BOOK SUMMARIES 📖 🚀 25 Lessons From 👉 🔥 Made me stick : Why idea's survives 🔥 ✨ By Chip Heath and Dan heath ✨ 1. Core Premise: • The book explores why some ideas are memorable ( "sticky" ) while others fade. It introduces a frame

PSYCHOLOGICAL MARKETING TECHNIQUE - 2/10 Loss Aversion📉 People hate losing stuff more than they love getting new stuff—that’s what loss aversion is all about. Marketers love this! They use it to make you panic-buy with things like limited-time dea

Top News of the Day: 1. ChatGPT on WhatsApp gets major update: Image and voice inputs now supported 2. Paytm hit with second GST demand, total liability reaches Rs 8.66 Cr 3. Wingify’s Paras Chopra eyes India's new tech subsidy to bootstrap new AI