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Marketing Stories Sony marketing stunt! Their waterproof Walkman came in water bottles, a clear sign to its durability. Vending machines at gyms and pools became music stations, stocked with these "bottled tunes." It wasn't just quirky packaging; it

This is the beverage industry's biggest enemy. While Coca-Cola, Pepsi & Nestlé spent millions on outdated methods... Boxed Water built a $100M empire using methods they wouldn’t dream of. The Boxed Water blueprint to blowing up any business is unm

FreePaani.io is a Pakistani company (founded by Abu Bakar Siddique) which offers a unique advertising solution by distributing free premium bottled water, which also acts as an advertising medium. Brands can place their advertisements directly on th

Today, I had a strange observation at my farm. I saw a tiny bird hunting a cockroach. Interestingly, most of us, especially females, perceive cockroaches as a danger. On the other hand, we don't view small birds as a threat and often feed them seeds

Vimpa Organics officially known as Vimpa Private Limited was founded by Ram Veer Singh after being inspired by hydroponic farming techniques he observed in Dubai in an agricultural event, leading him in transforming his own home into a hydroponic far

World Street Update | Visa to Cut 1,400 Jobs; EU Raises Tariffs on Chinese EVs; Alphabet Posts Strong Q3 Sales, and More Visa is planning to lay off around 1,400 employees, primarily in tech and global partnerships, as part of efforts to streamline

I need an app suggestion for myself so here is what I’m looking out for. - I need to track my workouts exactly what the app “Strong” does, I will manually add these exercise/reps/sets but it should be calculative based on the preset data based on th

Niramai: A Game Changer in Breast Cancer Detection Niramai, founded by Geetha Manjunath and Nidhi Mathur in 2016, is transforming breast cancer detection in India. With traditional mammograms often expensive, uncomfortable, and inaccessible, especia

📱 How Truecaller Became a Global Success Truecaller transformed the way people handle phone calls & avoid spams 1️⃣ Solving a Common Problem Before Truecaller, identifying unknown callers was a hassle. Offered a solution by helping users screen ca

Viral Marketing Strategy - 14 “ Ambush marketing strategy ” Example — let's suppose Brand Y is the main sponsor of the event, but brand X uses advertising tactics in the event, making it look like brand X is the main sponsor of the event by compe