Welcome to BUSINESS STORIES !
EP-3 (Liquid death💀 case study)
What is Liquid Death?
It's a beverage company that sells water in metal cans, which will kill your thirst
■Origin story■
Founder Mike Cessario observed people at a music concert drinki
Yeah
They figured out the perfect recipe for brand positioning
0 replies
More like this
Recommendations from Medial
Eshwar rapana
Working on my new st... • 2m
Why doesn't zepto and other groceries apps have the option to select recipe ingredients and deliver only the ingredients needed for that recipe. For example there is fried rice but we don't have the ingredients for that recipe. Customers type the rec
This idea is sure hit but no one figured it out yet
CURE FOR HAIRLOSS!!!!
8 replies6 likes
Only Buziness
Business enthusiasti... • 1m
Positioning
Positioning defines how a brand is perceived in the minds of customers. Key strategies:
1. Product-Based Positioning: Highlighting the unique features or qualities of the product.
2. Price-Based Positioning: Emphasizing affordability o
Choosing the right colors for your brand can make a huge impact!
🔴 Red: Evokes energy and passion, perfect for grabbing attention.
🔵 Blue: Conveys trust and calmness, ideal for building reliability.
🟢 Green: Represents growth and health, great
In today’s competitive world, brand positioning isn’t optional—it’s essential. here’s a breakdown of the five core brand positioning strategies that drive success:
Attribute-Based Positioning
Focus on a key feature of your product or service. Think
Everyone is extremely pretentious on linkedin? Agree ..I was scrolling LinkedIn today...everyone behaves like they are so sorted and they have figured out all secrets of life. I'm so irritated rn reading their posts tbh.
1 replies5 likes
Sairaj Kadam
Entrepreneur |Founde... • 2m
Transforming Your Brand Into a Symbol Through Positioning
To make your brand a symbol of trust, value, or excellence, positioning is key. This involves defining your market, differentiating yourself, and articulating your unique place through a Posi
See More
3 replies5 likes
Mohammed Zuber Ahamad
Full Stack Developer... • 8m
Don't wait for the perfect time to start.
Start to make the perfect time to live.
Have you ate something ? Are you still hungry ?
Chicken 🐥. What brand comes first when you heard chicken
That is brand positioning !
Let's get your knowledge to be boosted
Check my podcast for entrepreneurship knowledge in tamil