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The Story of the Banned Air Jordans [Controversial Marketing by Nike] The NBA's Shoe Color Rule: In the 1980s, the NBA required players' shoes to be at least 51% white, matching their team's uniform to maintain a standardized look on the court. Mic

You're looking at one of the youngest self-made billionaires ever. While Nike, Adidas & Reebok spent millions on outdated marketing... He built a $1.4 Billion empire using methods they wouldn't dream of. The Gymshark blueprint to blowing up any bu

This is the youngest billionaire you never heard of... He was a pizza boy who built Gymshark into a $1.3B company with only $500. His strategy was so simple but GENIUS that Nike, Puma and Adidas executives couldn't believe it. Here's the full stor

A brand that pulled off its marketing campaign- 1. A brand famous for its sportswear was successful in generating revenue because it got to the audience's heart through the "Just Do it" campaign. What was so special about it? 🌟 It didn't drive it

"Netflix lost almost a Million Subscribers" Bankruptcy to Billions #7 Netflix turnaround from significant crisis In 2011 Netflix announced a change in its pricing and subscription plans. Initially customers could subscribe both DVD rentals and str

Here’s how Mukesh Ambani killed Big Bazaar and acquired almost for free. In 2020, Big Bazaar was on the verge of bankruptcy. Kishore Biyani, its founder, was looking for a lifeline, and Mukesh Ambani came forward with a bold ₹24,000 Cr buyout offe

Cool is not so nice: VICE The Spectacular Rise and Fall of Vice Media: In the early 2010s, Vice Media was the hottest name in new media. The company behind iconic documentaries like "The Vice Guide to Travel" and cutting-edge journalism was

👉 New D2C Founders: Lessons from the Frido Mobility Mislabeling Drama – Build Trust, Don’t Break It! Hey founders! 👋 The recent Frido Mobility saga on X is a wake-up call for D2C brands. Importing from China, slapping on a "Made in India" label