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I planned and designed a dating app, and gave up. The thing is it takes a lot of marketing money to get women on the platform. A Nikhil Kamath survey says - cost per acquisition is 1000 INR per woman. I would prefer something really cool in offline

What strategies did you tried to onboard women to your platform? Paying money will make them register but won't be a good incentive to retain them :(

It’s not paying money to them. It’s spending money on marketing to attract women. Also, I designed it. Didn’t launch it. Because dating apps can’t be bootstrapped imo. You need a lot of money.

I see, but why you didn't try to raise funds. Also you can try to bootstrap it for initial few users using some creative strategies. Launching it in one campus only at the beginning. Also what's was the uniqueness of your idea?

I was matching people more on their professional details than personal details. I had an approval flow. Not everyone can get in. Funding should be used to scale after you’ve found the product market fit. I don‘t want to spend from day 1.

Interesting concept but as per my research and observation I think only one thing works when it comes to dating. Men only care about looks and women care about the conversation! This is the fundamental rest is just gimmickry and noise. This is true

Do you think theres still a huge gap in the market?

Idealistic approach - Only top 10% guys are getting girls. Rest 90% are struggling. I will fill this gap and help those 90% guys to get girls. This is against law of nature. Impossible to achieve. Pragmatic approach 1. Make something to add value fo

So 90% guys should stay as how they are?

No they should try to come into top 10. That's how nature is survival of the fittest, pretty fundamental concept.

Can we reduce this to Top 30? How about the untouched lower 40, is there an alternate market for them? What about the girls who doesnt involve much? What if we show less of guys who already gets match often, focusing more on the next 20?