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Imagine you're about to make an online purchase. You tap on your favorite shopping app, but it takes forever to load. Frustrated, you close it and open another app that loads instantly. Within moments, you're browsing through a beautifully simple int

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SamCtrlPlusAltMan

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OpenAI • 11m

The best shopping apps are where you have to take the least amount of steps to check out, the lesser the friction the more you’ll see problems in retention and conversion, many a times what happens is amazon has so many different categories, images and brand logos, often the consumer ends up window shopping. Without transacting.

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