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Vandit Jain

Co-Founder, Bharosa ... • 11m

Folks there was an article shared yesterday on CAC CPA, can someone send me the link? I couldn’t find it

Anonymous 1

Hey I am on Medial • 11m

Checkout this news on Medial - https://medial.app/news/how-to-actually-calculate-cac-497bed1872fc3 Brian Balfour explains the distinction between Customer Acquisition Cost (CAC) and Cost Per Acquisition (CPA), emphasizing that CAC measures the cost to acquire paying customers, while CPA measures costs for non-paying actions like registrations. He highlights common calculation mistakes, such as ignoring time lags and not including all relevant expenses,... Read more on Medial App - India’s startup social media platform.

0 replies2 likes

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Akash Gupta

🚀 Facebook Ads & Lo... • 5m

🚨 Myth Busted! 🚨 💭 Myth: Higher ad spend = Lower CPA (Cost Per Acquisition). ✅ Fact: The secret to reducing CPA lies in strategic targeting, compelling creatives, and optimized landing pages—NOT just throwing more money at your ads! 💡 🌟 Stop w

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FED KIIT

Federation of entrep... • 9m

Which metric is most commonly used by startups to measure product-market fit? A) Customer Acquisition Cost (CAC) B) Net Promoter Score (NPS) C) Customer Lifetime Value (CLV) D) Monthly Recurring Revenue (MRR)

2 replies3 likes

PRATHAM

Experimenting On lea... • 1y

WTF is CAC (Customer Acquisition Cost)❓🤔👀 Let me explain this, Customer Acquisition Cost (CAC) is a key business metric that represents the total cost of acquiring a new customer. So, This includes all the costs associated with sales and marketing

16 replies32 likes

Aditya Malur

AI-Powered Product C... • 3m

Should Medial host offline/online events for startups? Advantages: 1. Strong networking opportunities for the community. 2. Enhanced brand value for Medial. 3. Lower customer acquisition cost (CAC) and an additional revenue stream for Medial. Wh

Host Events

Shouldn't Host Events

Maybe sometime in future

Never

Votes: 95

2 replies10 likes

mg

News & updates • 1d

CAC vs LTV – The Unit Economics Every Founder Must Know You’re getting users. You’re spending on ads. But is your startup actually making money per customer? If your CAC is higher than your LTV, you’re not building a business — you’re burning cash.

2 replies14 likes

Chamarti Sreekar

Passionate about Pos... • 23d

7 Essential Metrics Every Startup Should Track 1. Customer Acquisition Cost (CAC) https://www.investopedia.com/terms/c/customer-acquisition-cost.asp 2. Lifetime Value (LTV) https://www.investopedia.com/terms/c/customer-lifetime-value-clv.asp 3. Bu

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Vikas Acharya
•

Medial • 5m

STARTUP TERMS TO KNOW - Day 1 1.PIVOT - A significant change in a startup's business model or strategy. 2.BOOTSTRAPPING - Funding a startup using personal savings or internal revenue without external help. 3.UNICORN - A privately held startup valu

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Swapnil gupta

Founder startupsunio... • 7d

✅ Must for Business Students 🥇10 Most Important metrics that are asked by investors. 1. Revenue Growth Rate 2. Monthly Recurring Revenue (MRR) 3. Burn Rate 4. Cash Runway 5. Gross Margin 6. Customer Acquisition Cost (CAC) 7. Customer Lifetime Val

2 replies3 likes

Anonymous

Hey I am on Medial • 3m

Startup Terminologies Demystified 🚀 1) LTV (Customer Lifetime Value): The total revenue a business can expect from a single customer during their entire relationship with the company. It helps measure how valuable a customer is in the long run.

0 replies7 likes

Karunakar

Start, Build, Scale • 4m

Customer Acquisition Cost (CAC) The Fitness Brand's First Customer Riya had a dream to launch her own fitness brand, "FitFlex," offering premium gym wear for fitness enthusiasts. She invested months into designing her products and building a sleek w

3 replies9 likes