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VIRALITY IS A MYTH 1.True virality rarely exists. 2. When it does, it’s very short-lived, and quickly reverts to linear (or worse) growth. 3. When we see a product going “viral,” it’s very rarely driven by a many-to-many spread, but is instead the

💥New businesses: Stop chasing virality—engineer it. Create something worth talking about, and let the crowd do the rest. 🌟 Virality isn’t just luck—it’s a growth superpower. For startups, a single viral moment can catapult brand awareness, drive e

Oh, new trending algorithm. I think this move of showing older popular posts on trending will make trending seem more dead. Although Medial as a platform seems revolutionary, I think it needs some new features to make the app more engaging and alive

Virals app use psychology principles while designing features to keep the user hooked. Ever felt like Duolingo is lowkey your biggest cheerleader, or that losing your Snap Inc. streak is like breaking a sacred bond? That’s not a coincidence—it’s

🖥 Post-Apocalyptic Computer. The post-apocalypse is already here: a US engineer built a retro-style computer with a round screen — a real retrofuturistic design. 👉 It’s scary because it looks like a work terminal from Fallout. The builder shared

What Do Platforms Expect From You to Help You Succeed? The Algorithm Is Easy, But We Never Understand It Let’s face it—the algorithm feels like a mysterious force working against us. But it’s really simple. It’s all about the platform’s audience.

How to Easily Create a Killer Pitch (that gets investors HOOKED in 60 secs!) WHAT’S AN ELEVATOR PITCH? It’s a 60-sec power pitch that tells investors: What you do Why you matter And why they should CARE WHY IT MATTERS: Investors = busy. No clari

Does a viral marketing strategy sound stupid till it works? I was reading an article where a coffee shop based out of Amsterdam got the craziest virality story through the use of one coin. On a regular day, customers would enter the shop, order as

Chamath Palihapitiya on How Facebook Grew by Ignoring Virality Most startups fail because they focus on the wrong thing—going viral. Chamath Palihapitiya, Facebook’s former growth lead, banned his team from even mentioning virality. Instead, he ma

The term "Unicorn" (startups worth $1B+) originated in 2013. ByteDance leads globally. Unicorn is the term used in the venture capital industry to describe a startup company valued at over $1 billion. The term was first coined by venture capitalist