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Have You Seen This Ad? As a marketing enthusiast, I was recently impressed by Samsung's latest campaign for the Galaxy Z Fold6 and Z Flip6 smartphones. The ad hooks viewers with a "missing phone" mystery, enhanced by cinematic camerawork, dramatic m

The Art of Storytelling in Marketing Storytelling is an ancient art form that has found a modern home in marketing. Here’s why it's so effective: Emotional Connection: Stories evoke emotions, creating a bond between the brand and the consumer. For

This Bangalore based DeepTech startup Probus🌿💡 is doing something different and has potential to solve major problems with the electricity⚡ wastage and smart distribution. They have recently raised $5 million in a Series A1 funding round led by Uni

The Role of Advertising in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Str

Inspiring Ads by Clothing Brands: Mastering Emotion & Influence Great clothing ads don’t just sell fabric—they sell identity, aspiration, and belonging. The best brands understand this, turning simple campaigns into cultural moments. 1. Nike – “You

90s Kids out there, Do you remember these ads, "Washing powder nirma"🕺 Fevicol's egg and chicken ad😂 Amul butter ads😋 and lot more... You see most of the millennials and boomers loves those 80s and 90s ads showed on tv and still watches them

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