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Redbull is failing in India, because of a enery drink that i bet you don't even know about, Well this drink has half caffine of redbull but still managed to steal the marketshare of redbull, Infact redbull today is no longer the market leader in

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Payal Manghnani

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Do you think Red Bull's marketing efforts could benefit from targeting a broader range of consumers, including those from different socioeconomic backgrounds?

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