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Welcome to OUT OF THE BOX MARKETING! EP=15 (Cadbury) "THIS IS ONE OF HIT MARKETING CAMPAIGN OF 2023 IN INDIA" Read this out! See in india many women run their own small business but they reach only customers around their locality. They are unable

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Anonymous

Anonymous 2

Stealth • 6m

For Cadbury, a brand centered around gifts, sharing, and bringing people together, what better way to showcase that than by sharing their voice with small businesses? Not only is the idea novel and sure to earn tons of positive PR, but it's an incredibly efficient form of marketing by leveraging other entrepreneurs' networks. Every small business owner, their families/friends, and customers now have a upgraded affinity for Cadbury.

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