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Welcome to OUT OF THE BOX MARKETING ! EP=26 (Coca-Cola) "Happiness Machine" Coke wanted to market their brand, but instead of going traditional, they took an alternative approach. They set up vending machines around college campuses. However, it

This startup is challenging all the traditional banks! So founded in 2014, UangTeman is Indonesia's instant loan startup founded by Aidil Zulkifli. They offer 30 Days loans of up to $150. What's interesting about it is that in Indonesia, two-third

Housing.com - A Startup That Could Have Been So Much More Housing.com was one of the most talked startups back in 2014/15 started by a group of IIT Bombay students it had a fresh idea make house hunting in India easy, clean, and online. Investors l

❗❗Important For All ❗❗ A $450 million Indian startup, Zest Money, shut down due to strict RBI regulations, highlighting the risks of external factors in business. 🚀 $450 million valuation: Zest Money was a leading player in the buy now pay later s

How is the idea of campus for founders? I live in a college hostel and find it comfortable that my stay, food, laundry and other things are taken care of, like I don't need to pay rent, electricity, maintenance individually. Biggest plus is I am al

Physicswallah became a 2.8 billion dollar giant from just a YouTube channel. But very few know that they had to rebuild an entire app overnight—after it crashed under the weight of 50,000 new users in just 5 days? 😳 ➡️In the chapter “FOUNDERS’ MI

Its 1888, a woman steals her husband's invention in the middle of the night. What happens next changes transportation forever. Meet Bertha Benz, not just the wife of Carls Benz, but the real hero behind Mercedes Benz. While her husband created the

Behind every sales - #2 Don't Buy this jacket - Patagonia Patagonia - What's the first thing that comes to your mind when you hear this brand?. For me, it's outdoor apparel brand built on environmental activism and sustainable practices. Patagonia

Day 2 -Startup Surprise From Selling Snowboards to Powering Millions of Online Stores: The Shopify Origin Story When we think of billion-dollar startups, we often imagine a grand vision, a perfect pitch deck, or a well-funded Silicon Valley launch.