🚀 Medial Secures Investment on Shark Tank India - Fueling the Future of Professional Social Networking. 🔥
Login

Back

Rajan Paswan

Honorary Mentions - ... • 1y

McDonald's "No Vote, No Choice" Campaign in 2019 In the run-up to the 2019 Indian General Elections, McDonald's India, in collaboration with the DDB Mudra Group, launched an innovative campaign titled "No Vote, No Choice." Campaign Concept: The core idea of the campaign was simple yet impactful: customers who didn't vote were served a different meal than what they ordered. This symbolized the loss of choice that comes with not voting. The slogan "No Vote, No Choice" resonated strongly, creating a direct link between the act of voting and the power to choose. Execution: - In-Store Experience: Customers were directly engaged with the campaign message through their meal orders. - Social Media: The campaign was amplified on various social media platforms, encouraging a broader audience to reflect on the importance of voting. Impact: This campaign effectively highlighted civic responsibility and sparked widespread conversation about the significance of voting in a democracy.

9 Replies
15
Replies (9)

More like this

Recommendations from Medial

Image Description
Image Description

LIKHITH

ON NE SAIT JAMAIS • 1y

Welcome to OUT OF THE BOX MARKETING ! EP= 13 (Mcdonalds India) Imagine ordering a BigMac but receiving a McFlurry instead. Read it out. The Lok Sabha elections (April 2019) were held in India, and McDonald's came up with a marketing strategy. It

See More
12 Replies
1
19
Image Description
Image Description

Aditya Kumar Singh

#aadi • 7m

Hello medial community, what if we installed a permanent machine for voting. Suppose we have a voting machine like an ATM machine where we installed these machines in every police station and during the voting time people have access to vote in their

See More
11 Replies
1
9

Aryan Sorathiya

Hey I am on Medial • 9m

McDonald's vs Burger king: The battle of Fast Food

Reply
1
4
Image Description
Image Description

Atul Loona

Marketor • 5m

Does voting decide the result of the startup showcase .?

6 Replies
3

Dhiraj

On Medial Since 1000... • 6m

*Vote for Alter*! With your support, `16-year-old Indian students will proudly represent India in Silicon Valley`, showcasing innovation that can transform agriculture worldwide. Our project, Alter, is a revolutionary 24/7 farm monitoring device th

See More
Reply
4
Image Description
Image Description

Rajan Paswan

Honorary Mentions - ... • 1y

Hack Used By Startup #11 McDonald's Clever Marketing with Yellow Flowers!! The Problem: McDonald's aimed to enhance its brand image by integrating more creative and eco-friendly advertising strategies. The Idea: In California, McDonald's planted Ca

See More
2 Replies
1
6

Dhiraj

On Medial Since 1000... • 6m

🚀 Vote for Team Alter! 🚀 We are a team of six passionate innovators from Australia, India, and Nigeria, competing in the Moonshot Pirates' Shape the Future Challenge—a global platform empowering young changemakers. Our project, Alter, is a groundb

See More
Reply
3
Image Description
Image Description

RAJAT KUMAR

Building myself • 1y

I think Zomato is the McDonald's of India on the employment basis. What you think 🤔

6 Replies
15
Image Description
Image Description

TREND talks

History always repea... • 6m

📢 McDonald's is no longer fast food — it's now a restaurant.🍟 🤔 Due to the increase in the Big Mac Index, poor people are massively stopping to eat at McDonald's. But the number of customers is growing thanks to those who used to dine in expensiv

See More
2 Replies
15

Download the medial app to read full posts, comements and news.