Power of marketing !!!
In 1968, India launched its first condom to control the rising population.
It FAILED as nobody wanted to bring a piece of rubber to their bedroom.
But a shift in marketing has now made condoms a $508 million industry.
Out of that 1.4 billion, over 500 million are under 18. And then a vast majority of people don't know about these in rural areas
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BN Headlines
TODAY HEADLINES • 5m
📈 BREAKING NEWS: India’s Start-Ups Eye Rural Markets for Next Growth Wave
- Start-ups like STAGE, Agrostar, and DeHaat are focusing on India's rural market as the next big growth opportunity.
- Despite 1.4 billion people, most start-ups have trad
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Vishu Bheda
Transforming vision ... • 7m
🚨 Zepto To Raise Over $340 Million at Massive $5 Billion Valuation
Raised Around $1 Billion in The Last 60 Days
Valuation Also Skyrocketed From $1.4 Billion in August 2023 To $5 Billion in August 2024
India will reach 900+ million internet users by 2025, with 56% from rural areas and 65% of new users being female, driven by affordable data and growing smartphone adoption.
The Indian gifting market in India, boasts a significant market size of $30 billion. While the digital space contributes $400 million to this total, the majority comes from traditional channels.
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Niket Raj Dwivedi
•
Medial • 4m
India’s Unicorns and their valuations, a detailed list on Medial-
2024
1. Krutrim - AI: $1 billion
2. Ather Energy - Electric Vehicles: $1.4 billion
3. Perfios - FinTech (SaaS): $1.2 billion
4. Rapido - Ride-Hailing: $1.1 billion
5. Moneyview - Fi
Perplexcity founder plan to raise 1 billion at the valuation of 18 billion
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Arcane
○─○─○ • 10m
The gap between rural and urban spending in India has narrowed significantly over the past decade. This is according to a recent study which found that average monthly per capita consumption expenditure has more than doubled in both rural and urban a
I want to urbanize rural areas at massive scale. Who may help in that?
Is there anyone who is also brainstorming on this?
India has total of 6.5 Lakhs + villages.
Nearly more than 68% are rural.
I want to make these rural areas urbanized.
More than *1 in every 5 accounts* under the *Pradhan Mantri Jan Dhan Yojana* had turned inoperative by December 2024 which accounts for *21% of Total Jan Dhan accounts🏦🏦*
*Bank of Baroda* has the highest number of inoperative accounts at *29 milli
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Shreyas Ramdasi
Mechanical Engineer • 10m
Elon Musk’s xAI nears funding at $18 billion value soon as this week
Elon Musk's x.AI Corp is nearing the conclusion of a funding round at an $18 billion valuation, targeting a $6 billion raise with participation from Sequoia Capital. The round's sp
