Power of marketing !!!
In 1968, India launched its first condom to control the rising population.
It FAILED as nobody wanted to bring a piece of rubber to their bedroom.
But a shift in marketing has now made condoms a $508 million industry.
Out of that 1.4 billion, over 500 million are under 18. And then a vast majority of people don't know about these in rural areas
0 replies2 likes
More like this
Recommendations from Medial
BN Headlines
StealthĀ ā¢Ā 4m
š BREAKING NEWS: Indiaās Start-Ups Eye Rural Markets for Next Growth Wave
- Start-ups like STAGE, Agrostar, and DeHaat are focusing on India's rural market as the next big growth opportunity.
- Despite 1.4 billion people, most start-ups have trad
See More
0 replies2 likes
Vishu Bheda
StealthĀ ā¢Ā 6m
šØ Zepto To Raise Over $340 Million at Massive $5 Billion Valuation
Raised Around $1 Billion in The Last 60 Days
Valuation Also Skyrocketed From $1.4 Billion in August 2023 To $5 Billion in August 2024
India will reach 900+ million internet users by 2025, with 56% from rural areas and 65% of new users being female, driven by affordable data and growing smartphone adoption.
The Indian gifting market in India, boasts a significant market size of $30 billion. While the digital space contributes $400 million to this total, the majority comes from traditional channels.
0 replies4 likes
Niket Raj Dwivedi
Ā ā¢Ā
MedialĀ ā¢Ā 3m
Indiaās Unicorns and their valuations, a detailed list on Medial-
2024
1. Krutrim - AI: $1 billion
2. Ather Energy - Electric Vehicles: $1.4 billion
3. Perfios - FinTech (SaaS): $1.2 billion
4. Rapido - Ride-Hailing: $1.1 billion
5. Moneyview - Fi
The gap between rural and urban spending in India has narrowed significantly over the past decade. This is according to a recent study which found that average monthly per capita consumption expenditure has more than doubled in both rural and urban a
I want to urbanize rural areas at massive scale. Who may help in that?
Is there anyone who is also brainstorming on this?
India has total of 6.5 Lakhs + villages.
Nearly more than 68% are rural.
I want to make these rural areas urbanized.
More than *1 in every 5 accounts* under the *Pradhan Mantri Jan Dhan Yojana* had turned inoperative by December 2024 which accounts for *21% of Total Jan Dhan accountsš¦š¦*
*Bank of Baroda* has the highest number of inoperative accounts at *29 milli
See More
0 replies5 likes
Shreyas Ramdasi
StealthĀ ā¢Ā 9m
Elon Muskās xAI nears funding at $18 billion value soon as this week
Elon Musk's x.AI Corp is nearing the conclusion of a funding round at an $18 billion valuation, targeting a $6 billion raise with participation from Sequoia Capital. The round's sp
What are the problems in Private Schools in India, specifically in Rural areas? Is there any need for change in Indian Education System?
I think in rural areas there is a big problem of teachers deficiency and lack of qualifications.
What's your vi