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Some glimpse of business full form ? GTM:- go to market LTV:- lifetime value MVP :- Minimum viable product GT:- General Trade SP:- selling price ROI:- return on investment ROAS:- Return on advertising spend DAU:- Daily Active user MAU:- Monthly A

Today marks exactly 1 month since I soft launched our sticky game 'hotlapdaily': - 900 DAU and growing - ~20k users have played our game - 2.7 min avg active time - 81% traffic from peer shares - O$ ad spend We received a lot of excitement and feedba

Here is the VC request, we have designed and developed a cloud-based tool that includes business automation, looking to test the pilot process with new users. This tool has covered and fulfilled all the below requirements without any errors. This t

How a single metric of data saved Duolingo? Back in 2015, Duolingo was struggling to keep users active. The data analysis team divided users into categories such as New User, Current User, Not Active Since a Week, etc and analysed each of them separ

Ludo King has crossed 1B+ downloads, one of the highest ever for an Indian app. Yet its revenue per daily active user is < $0.01. 70% of downloads are from India, and most revenue likely comes from ads, not in-app purchases. Shows how hard it is t

Koo's Fall: Twitter's Indian Challenger Bows Out India's homegrown Twitter rival, Koo, is shutting down. Let's unpack its journey: The Rise: → 9M+ monthly active users → $285.5M valuation → Multilingual appeal The Fall: 1. Funding Drought • Add

A North Star Metric (NSM) is a key metric that a company prioritizes for growth. It serves as the foundation of a company’s growth strategy, representing the value delivered to customers. Benefits of NSM: a] Focus– While different teams may tra

As I posted previously, we experienced a significant dip in our platform's active users from India yesterday – traffic was down by almost 75%. (pic attached is from Google Analytics) It shows how interconnected everything is and how deeply real-worl