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Decathlon revolutionized India’s unorganized sports retail market by targeting beginners (75%) and enthusiasts (25%), offering affordable yet high-quality products. Its immersive store design leverages the endowment effect, encouraging customers to t

𝗣𝘂𝗹𝗹 𝗩𝘀 𝗣𝘂𝘀𝗵 : In push marketing, the product is actively promoted by reaching out to customers directly, encouraging them to make a purchase. Examples : ↳ Cold calls ↳ Bulk emails ↳ Direct mail campaigns ↳ Offering incentives for re

Purple Cow Marketing: Creating a unique, memorable, and daring product (or brand) that stands out in a crowded marketplace — ensuring it captures attention and drives organic word-of-mouth promotion.

Platforms that can harness the power of network effects are the ones that don't need marketing; their consumer market spreads through word of mouth. For example (Medial, WhatsApp, Airbnb, and Uber).

Why Indian Customers Are the Toughest to Convince⁉️🤔 1. Value: Indians want higher value for less investment of money and often bargain. Therefore India is considered price sensitive market 2. Trust : if there are two alternatives, Indian would

Why does medial have so much of organic and word of mouth marketing from its users unlike other apps, what's the reason behind it? Niket being connected with his community, them deleting every single useless post, what is it?

Day 2 of knowing a business strategy which helps to grow the business in the market. • Offer discounts Companies often offer discounts to encourage customers to make larger purchases. Here are some examples of discounts and special deals they may of

Jeff Bezos explains why product is more important than marketing in the Internet era Jeff Bezos shared a powerful insight in a 2012 interview: the internet has transformed how word-of-mouth works. Before, companies could succeed with average produ

8 Key Strategies Apple Uses in Marketing 🍎 Apple is a master of marketing, and there’s a lot we can learn from their strategies. Here are 8 key tactics Apple uses to stay ahead: Simplicity is Key 📱 • Clean designs • Simple messages • Easy-to-

YCombinator asserts that rapid growth occurs through word of mouth and discussions about your product. How can you encourage your users to discuss your product? What strategies can you use to motivate them to share your offering with others? Affili