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“The Poor man’s Car” Failed Marketing Strategy #1 TATA Nano is one of the dream project of Mr.Ratan Tata, he Really wanted to Help the people in Middle class to own a car.But it Was failed The Tata Nano faced a significant positioning problem

In 2008 His dream project, the Nano a Car 🚗 priced at Rs 1 lakh 💰 faced significant hurdles in West Bengal due to political slugfest, leading Tata to relocate it to Gujarat, praising then-CM Narendra Modi for being " Industry friendly and business

Saw few articles related to EVs today , why gov of all the countries want there citizens to drive electric vehicles even though they are not less compared to petrol engine cars in polution, many of people's don't even like this and even many car mak

In 2015, Ratan Tata admitted his greatest mistake in his 53-year-long career: Branding the Tata Nano as the "cheapest" instead of the most "affordable" car. For most Indians, owning a car is a luxury. Labelling it a "cheap car" ended up losing the

Believe it or not, buying a house in certain areas of Mumbai can be more expensive than in New York City! While Mumbai's median house price is much lower overall, per square foot prices in some posh areas can surpass NYC's. Keep in mind though, inco

🗣Tuners from the USA have "repackaged" a Tesla Model 3 into the body of the first sports Mercedes-Benz 300SL. 🚗🔧 The entire interior has been reupholstered with expensive Italian leather, and along with the body, the sound insulation, wheels, rim

Apple is developing personal robots for your home Apple wants to make exciting new things after ditching the electric car idea. They're now checking out robots for your house! Imagine a robot that follows you around or a cool table stand that moves

Why EV cars sales are declining? EV markets in US and Europe also sees a drop in sales. Vehicle manufacturers like Ford which commited to be completely electric by 2030, is now shifting towards becoming complete hybrid. What is going wrong in EV sec

#Deepdive: So, what happened to Gensol Group’s electric car? 📛📛 BluSmart’s founder Anmol Jaggi had announced long ago that his listed company Gensol will get into the manufacturing of EVs which would then be deployed by BluSmart. The plan was to

Hello everyone! Day 3 of knowing about businesses that failed in the Indian market! TATA NANO Arey yey toh tataji ke company ka product hai, yey kaise fail hogyi? Chalo let's know about it! Tata Motors made a bold move by introducing a budget-frien