Mr. Ratan Tata started the Nano for the middle class to reduce bike accidents and provide comfortable travel at a reasonable price. Unfortunately, this vision wasn't widely understood. However, now MG's Comet has become one of the best-selling cars i
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Havish Gupta
Stealth • 7m
Nano was branded as the cheapest car while comet firstly looks good, it's expensive and is branded as affordable (though it is the cheapest electric car)
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Jaswanth Jegan
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“The Poor man’s Car”
Failed Marketing Strategy #1
TATA Nano is one of the dream project of Mr.Ratan Tata, he Really wanted to Help the people in Middle class to own a car.But it Was failed
The Tata Nano faced a significant positioning problem
In 2008 His dream project, the Nano a Car 🚗 priced at Rs 1 lakh 💰 faced significant hurdles in West Bengal due to political slugfest, leading Tata to relocate it to Gujarat, praising then-CM Narendra Modi for being " Industry friendly and business
🚀 Chinese affordable electric cars from BYD priced at $10,000 are setting a new benchmark for global automakers.
🧐 American car manufacturers fear that China is setting a new global standard that they cannot ignore. 🚗💲
😳 Is this good or bad ?
Saw few articles related to EVs today , why gov of all the countries want there citizens to drive electric vehicles even though they are not less compared to petrol engine cars in polution, many of people's don't even like this and even many car mak
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Vaibhav Lohani
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In 2015, Ratan Tata admitted his greatest mistake in his 53-year-long career:
Branding the Tata Nano as the "cheapest" instead of the most "affordable" car.
For most Indians, owning a car is a luxury.
Labelling it a "cheap car" ended up losing the
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3 replies18 likes
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The Invention of the Car: A Journey of Innovation
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Believe it or not, buying a house in certain areas of Mumbai can be more expensive than in New York City! While Mumbai's median house price is much lower overall, per square foot prices in some posh areas can surpass NYC's. Keep in mind though, inco
🗣Tuners from the USA have "repackaged" a Tesla Model 3 into the body of the first sports Mercedes-Benz 300SL. 🚗🔧
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Vishnu
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Why EV cars sales are declining?
EV markets in US and Europe also sees a drop in sales.
Vehicle manufacturers like Ford which commited to be completely electric by 2030, is now shifting towards becoming complete hybrid.
What is going wrong in EV sec