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Jaswanth Jegan

Stealth • 7m

“The Freshest Orange Juice” (Read Fully You’ll be surprised by this strategy) WEIRD Marketing Strategy #5 Each day, 155 billion litres are sold everyday in the world (Half in Europe). And consumers are particularly fond of FRESH JUICES. That’s why

Aditi

Stealth • 7m

I wonder how scalable this is though. I think this is a good campaign for initial brand awareness. There is always a high probability that time bound inventory will just never sell.

Jaswanth Jegan

Stealth • 7m

But as it print the exact time when the juice was made and if it tastes good why don’t people buy it everytime they want a orange Juice? drink

Aditi

Stealth • 7m

For starters, there are only x number of bottles that can be produced every minute. There is naturally a preference for the ones that were most recently produced. With time, there's going to be a backlog of bottles that are not going to be sold. More time = more backlog. This company is literally racing against time😂

1 replies

Replies (1)

Jaswanth Jegan

Stealth • 7m

Yup that make sense😂

0 replies1 like

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