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“The Freshest Orange Juice” (Read Fully You’ll be surprised by this strategy) WEIRD Marketing Strategy #5 Each day, 155 billion litres are sold everyday in the world (Half in Europe). And consumers are particularly fond of FRESH JUICES. That’s why

I wonder how scalable this is though. I think this is a good campaign for initial brand awareness. There is always a high probability that time bound inventory will just never sell.

But as it print the exact time when the juice was made and if it tastes good why don’t people buy it everytime they want a orange Juice? drink

For starters, there are only x number of bottles that can be produced every minute. There is naturally a preference for the ones that were most recently produced. With time, there's going to be a backlog of bottles that are not going to be sold. Mo