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LIKHITH

Stealth • 8m

OUT OF THE BOX MARKETING! (Flybondi airlines) EP-4 Divorce rates in Argentina increased during lockdowns due to misunderstandings between couples. At the same time the airline sector struggled to survive due to the pandemic. So, the airline firm named Flybondi Create an awesome strategy called as "I WANT YOU AWAY" Sorrowful couples received a 50% discount for worldwide travel.The only catch was they should visit different destinations. After they separated, they regretted their divorce decisions, and when they returned to Argentina, they reunited. Finally, a happy conclusion! This statergy by Flybondi airlines gave them a good brand image. And this went viral on social media. What do you think about this strategy? By the way Consider a Like and a follow. :)

8 replies17 likes

Replies (8)

Anonymous 1

Stealth • 8m

Do you have the actual numbers before and after the strategy? It would be great to know the numerical impact. Awesome post btw!

1 replies1 like

Havish Gupta

Stealth • 8m

That's nice

1 replies

Anirudh Gupta

Stealth • 8m

Wow that's amazing one to hear.They managed to unite broken hearts with business strategies. Great

1 replies

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