🚨 Market Share of UPI Apps (July 2024)
• PhonePe - 48.3%
• Google Pay - 37%
• Paytm - 7.82%
• Others - 6.88%
CRED is Now The 4th Largest UPI Player.
1 replies6 likes
Vinayak Shivanagutti
Stealth • 8m
Case Study: PhonePe – India's UPI Leader
Founded in 2015, PhonePe dominates India's digital payments landscape.
Stats:
Users: 350M+ registered
Market Share: 40%+ of UPI transactions
Business Model: Transactions, financial services, advertising.
R
Finished implementing phonePe in my company and to my surprise total merchant traffic of phonepe was more than of Paytm, Amazon Pay, flipkart seller and Bharatpe all combined. we may be using Gpay or Paytm for day to day transactions but it's PhonePe
A few days ago, Flipkart introduced its new UPI service, Supermoney.
⏮️The interesting part: Let's go back a few years -
Dec, 2015: 3 former Flipkart exec's start PhonePe.
Apr, 2016: Flipkart acquires PhonePe for $20 M.
Aug, 2018: Walmart acquires
Indians can use PhonePe UPI payments in Sri Lanka. It has been officially launched in the country.
PhonePe collaborates with LankaPay.
4 replies8 likes
Vaibhav Babruwan Shingde
Stealth • 7m
As you see in the picture , UPI is skyrocketing since 2016 to 2024 to approx . 8B transactions .
• companies like Phonepe,Google pay are dominating the market with atleast 80% market share , Paytm market share fall from 13 to 9%.
• Government will
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4 replies3 likes
Gyananjaya Behera
Stealth • 6m
UPI Transactions Jump 5% MoM In May To 1,404 Cr
Monthly Growth: UPI transactions rose 5% month-on-month in May to 14.04 billion, with transaction volume increasing 4.1% to INR 20.45 lakh crore.
Yearly Growth: Year-on-year, transaction count surged
I can verify this. My father has a shop, and almost 80% of the payment transactions are done online.
Here's apps breakdown.
1. Phonepe : 70%
2. Gpay : 15%
3. Paytm : 7%
4. Others : Bhim etc.
But to my father it's frustrating and he's not liking it