šØ Market Share of UPI Apps (July 2024)
⢠PhonePe - 48.3%
⢠Google Pay - 37%
⢠Paytm - 7.82%
⢠Others - 6.88%
CRED is Now The 4th Largest UPI Player.
1 replies6 likes
Vinayak Shivanagutti
š7M+ Post Impressio...Ā ā¢Ā 1y
Case Study: PhonePe ā India's UPI Leader
Founded in 2015, PhonePe dominates India's digital payments landscape.
Stats:
Users: 350M+ registered
Market Share: 40%+ of UPI transactions
Business Model: Transactions, financial services, advertising.
R
Finished implementing phonePe in my company and to my surprise total merchant traffic of phonepe was more than of Paytm, Amazon Pay, flipkart seller and Bharatpe all combined. we may be using Gpay or Paytm for day to day transactions but it's PhonePe
UPI Transaction Trends ā May 2025 Update!
Indiaās digital payment ecosystem continues to thrive, with UPI transactions hitting new milestones! Hereās the breakdown for May 2025:
Top Performers by Volume & Value:
PhonePe: Dominated with 8,682M t
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VCGuy
Believe me, itās not...Ā ā¢Ā 11m
A few days ago, Flipkart introduced its new UPI service, Supermoney.
ā®ļøThe interesting part: Let's go back a few years -
Dec, 2015: 3 former Flipkart exec's start PhonePe.
Apr, 2016: Flipkart acquires PhonePe for $20 M.
Aug, 2018: Walmart acquires
Tired of sharing your QR Code or UPI ID manually? Generate a secure UPI payment link in just a few clicks and start receiving payments instantly. Works seamlessly with Google Pay, PhonePe, Paytm, and all UPI apps.
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PhonePe is set to launch its IPO, showcasing impressive revenue growth of 74% year-on-year, reaching INR 5,064 crore in FY24. With a 50% market share in India's UPI transactions, it faces competition from Google Pay and Paytm. While the company's lea