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Pratilipi • 6m
Certain point I keep in mind while designing a logo would be: Simplicity: making sure the design is clean and easy to remember and sticks in people’s mind. Relevance: It’s important to make sure that the logo reflects the brand’s values and offerings ( the values of the brand will help you decide on the colour palette, this is where colour psychology would play a role) Timelessness: designing a logo that can stay relevant and doesn’t become outdated quickly
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