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Ananya Agarwal

Learning • 1y

Can logo be made of two completely contrasting colours, and what are some points to consider while designing a logo, considering the colour psychology in refrence to educational brand?

Vani Chandra
•

Pratilipi • 1y

Certain point I keep in mind while designing a logo would be: Simplicity: making sure the design is clean and easy to remember and sticks in people’s mind. Relevance: It’s important to make sure that the logo reflects the brand’s values and offerings ( the values of the brand will help you decide on the colour palette, this is where colour psychology would play a role) Timelessness: designing a logo that can stay relevant and doesn’t become outdated quickly

2 Replies

Replies (2)

Ananya Agarwal

Learning • 1y

Perfect points! Thank you. Ill keep all of it in mind.

1 Reply

Vani Chandra
•

Pratilipi • 1y

In addition to the above one more point would be: Scalability: it’s very important to make sure that your logo is scalable and legible in different sizes and mediums

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