A case study on “Brand Logo and Its Importance” Logo = your brand’s first handshake. Case study: “FitFlex” (fitness app) swapped their cluttered dumbbell logo for a sleek, dynamic “F” (symbolizing motion + progress). Results: -62% higher app downloads -3x social shares (users loved the clean aesthetic) -28% boost in premium signups Why? A logo isn’t art—it’s psychology. 3 Rules: -Scalable (works on a billboard or a favicon) -Memorable (sticks in 2 seconds) -Timeless (avoids trends) Normie error: Overcomplicating. Your logo isn’t seen—it’s remembered. Audit yours.
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