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Hi there will a startup like Halo cabs will work in India. So this it how it works. We will pay cab drivers to place a smart digital billboard on the roof of there cars and sell the advertisement slots to various companies later will introduce in cab

I have seen this in Mumbai especially in the city in which I live, so I guess it works but I am not sure about the company whose idea is this.

Can u please elaborate?

I mean I have seen this smart billboards on cabs where I live, not sure about the company name which handles this billboards so maybe there's not a famous brand for it. Also it looks kinda funny.

But did it attract your attention? If yes then it has worked funny or not.

Yes obviously, it worked for me. One night, I was seeing a bright blue light outside my house, wondering where it came from so I went and checked that it was from a cab which had this billboard.

This is what we want to achieve because with time people have become accustomed with large billboards on the road and no longer spend time looking at them.