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Post on Medial

Hrishikesh Jaiswal

Stealth • 7m

Hi there will a startup like Halo cabs will work in India. So this it how it works. We will pay cab drivers to place a smart digital billboard on the roof of there cars and sell the advertisement slots to various companies later will introduce in cab

Rishi Chavan

Stealth • 7m

I have seen this in Mumbai especially in the city in which I live, so I guess it works but I am not sure about the company whose idea is this.

Hrishikesh Jaiswal

Stealth • 7m

Can u please elaborate?

Rishi Chavan

Stealth • 7m

I mean I have seen this smart billboards on cabs where I live, not sure about the company name which handles this billboards so maybe there's not a famous brand for it. Also it looks kinda funny.

Hrishikesh Jaiswal

Stealth • 7m

But did it attract your attention? If yes then it has worked funny or not.

Rishi Chavan

Stealth • 7m

Yes obviously, it worked for me. One night, I was seeing a bright blue light outside my house, wondering where it came from so I went and checked that it was from a cab which had this billboard.

Hrishikesh Jaiswal

Stealth • 7m

This is what we want to achieve because with time people have become accustomed with large billboards on the road and no longer spend time looking at them.

1 replies

Replies (1)

Rishi Chavan

Stealth • 7m

You can begin with a research on brands who are already doing this in India and are they using their full potential or not.

1 replies

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