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Pranav Alonay
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🚀 Mastering the Boomerang Technique: Turning Objections into Opportunities As sales professionals, we often encounter objections from potential clients. But what if I told you that objections can be our secret weapon? Enter the Boomerang Technique—a powerful approach that transforms objections into opportunities. 🎯 How It Works: Acknowledge Objections: When a customer raises concerns (e.g., “Your product is expensive”), listen actively and acknowledge their viewpoint. Reframe the Objection: Instead of defending, turn the objection around. For instance: Objection: “Your product is expensive.” Boomerang Response: “Absolutely! Consider it an investment. The long-term benefits far outweigh the cost.” Highlight Benefits: Emphasize how the objection benefits the customer. In our example, focus on durability and value. Close the Sale: Use the reframed objection to encourage immediate action. Objections become stepping stones to success (1/2)
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