Why are Zomato and Swiggy still not very profitable after charging such high commission fees from restrauants?? ๐ซฅ
Bharath Mallam
Hustler | Under Grad...ย โขย 1y
Marketing cost or CAC. They are spending it to acquire new customers.
0 replies6 likes
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PRATHAM
Experimenting On lea...ย โขย 1y
WTF is CAC (Customer Acquisition Cost)โ๐ค๐
Let me explain this, Customer Acquisition Cost (CAC) is a key business metric that represents the total cost of acquiring a new customer. So, This includes all the costs associated with sales and marketing
Onecard - A unicorn with a valuation of 1.5 billion Usd Spend 1000 crore to make 500 crore revenue and they spend 60% of their operating revenue in ads.
Despite having a good product onecard is spending huge capital to acquire new customers.
7 replies9 likes
Vaishnavi Gupta
Learn from other peo...ย โขย 11m
Many big companies new product goes viral with marketing and even many small company market there product with no cost or with less cost on social media. My qts is how to small companies can market their product let's take they are not technologicall
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3 replies5 likes
Vishnu dubey
CEO of @EliteSS | In...ย โขย 2m
Customer experience is new marketing. Happy customers bring more customers automatically.
10 replies13 likes
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AprameyaAIย โขย 11m
What is Key Performance Indicators (KPIs) for startups ?: where metrics meet mayhem.
โค Revenue Growth: If you're not making money, you're just playing entrepreneur.
โค Customer Acquisition Cost (CAC): How much cash are you burning to get someone to
Or Maybe they are just offering them at lower prices to catch customers
1 replies14 likes
Rohith R
I help businesses to...ย โขย 6m
Top Marketing Metrics You Should Track (Based on marketing goal)!
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1. Sales
Online Metrics:
Conversion Rate: The percentage of visitors who take the desired action (e.g., purchase).
Average Order Value (AOV): Ho
Customer Acquisition Cost (CAC)
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