Back

RootDotAi

From the ROOT to the... • 1y

🔴 Is IPL 2024 Reshaping the Corporate Sponsorship Landscape? 🔴 - In IPL 2024, manufacturing, banking, and entertainment sectors have heavily invested in team sponsorships. -Notably, NFT providers have exited the scene due to various reasons, putting pressure on team sponsorships. -Despite challenges, IPL's brand appeal has attracted new sponsors, such as BoldFit, Hero FinCorp, and Greenpanel. - Jio emerged as the top sponsor, backing eight teams, followed by Dream11 and BKT Growing Together sponsoring seven teams each. - Financial institutions like IDFC First Bank and Equitas Small Finance Bank have also partnered with IPL teams. -Overall, while the number of brands reduced, the yield increased, indicating a certain level of maturity in India's sponsorship market. -IPL's revenue streams include central pool, ticket sales, and franchise auction, with the central pool being the biggest revenue contributor.

3 replies8 likes
Replies (3)

More like this

Recommendations from Medial

Image Description

Mridul Das

Introvert! • 2m

IPL teams are going to be unicorn 🦄 soon...!🚀 Team Valuations (2024) & Revenue (FY24): 🟡 CSK – $231M | ₹359Cr 🔴 RCB – $227M | ₹360Cr 🟣 KKR – $216M | ₹367Cr 🔵 MI – $204M | ₹359Cr 🏹 RR – $133M | ₹307Cr ☀️ SRH – $132M | ₹307Cr 🔴🔵 DC –

See More
5 replies3 likes
1

Piyu

....... • 1m

Haier teams up with one of the top teams of IPL-Gujarat Titans as electronics sponsor🤩🤩

0 replies8 likes
Image Description

Sanjay Kohli

Security Engineer In... • 2m

The IPL isn’t just cricket—it’s a billion-dollar spectacle powered by the BCCI. Here’s what IPL 2025 looks like in numbers: 💰 ₹6,000-₹7,000 crore in ad revenue (TV, digital, sponsorships, on-ground ads). 📱 ₹4,500 crore from digital streaming (Jio

See More
2 replies10 likes

lalitha

Cricket Betting Site... • 2m

Top IPL Betting Sites in India Looking for the best IPL betting sites in India? We list the top platforms offering great odds, secure payments, and exciting bonuses. Bet on your favorite IPL teams safely with trusted sites that accept INR and provid

See More
0 replies2 likes
Image Description
Image Description

Kushal Pudatha

Generative AI enthus... • 12m

Amul sponsors the cricket teams of Sri Lanka, South Africa, and the United States. Nandini, on the other hand, is sponsoring both Ireland and Scotland. But why don't either of the companies sponsor Team India? Sounds odd, right?! Explanation: Spon

See More
6 replies14 likes
1
Image Description
Image Description

Sunil Huvanna

Building AI Applicat... • 1y

Two aspects here : 1. Swiggy Instamart Using Momentum Market to Sell IPL team Jersey's! 2.RCB jersey cost is double the value of other Teams & that's pure brand value! I feel both astonishing!

5 replies12 likes
1

Kimiko

Startups | AI | info... • 27d

IPL teams make losses on paper — and that’s the strategy. They’re not failing. They’re marketing, building brand value, saving tax, and creating long-term fanbases. It’s not a cricket game. It’s a business league.

0 replies10 likes

Bhavya sharma

Building HOPE Esport... • 1m

Have you ever thought why most of the esports teams and players leave the industry after grinding for years? It's because of the lack of carrier making opportunities as there are not many income sources for e-atheletes and esports teams, most esport

See More
0 replies1 like

Milan Sinha

Life’s a buffet, and... • 2m

IPL: Cricket’s Startup Incubator! 🏏💡 - Mumbai Indians ($242M) = Flipkart – Big, bold, bankable (5 titles). - LSG (₹286 Cr FY23) = Zerodha – Quietly stacking profits. - Gujarat Titans = Zepto – Fast, fresh, fearless (2022 champs). - CSK ($130M)

See More
0 replies3 likes
Image Description

Chamarti Sreekar

Passionate about Pos... • 4m

NPCI, the name behind UPI & RuPay, plans to take its brand recognition to new heights in 2025! 🚀 Key updates: 📍 Big push for rural UPI adoption with Pankaj Tripathi as ambassador 💳 RuPay gears up to challenge global giants 📺 IPL sponsorship & di

See More
1 replies6 likes

Download the medial app to read full posts, comements and news.