Hey I am on Medial • 1y
Amul's marketing strategy and the trust it has built since the 1990s are the key factors contributing to its success. Amul's wide range of products, including milk, yogurt, ice cream, and biscuits, also plays a significant role in its popularity. The brand's high visibility and familiarity make it a top choice for consumers, who are often reluctant to try new products when they are already satisfied with Amul's offerings. Furthermore, Amul's taste is widely regarded as superior to many other brands in the market, making it a preferred choice for many consumers.
Sailing the sea to g... • 1y
" Amul: From Farmers to Fridges " Amul isn't just a brand, it's a story! Forget fancy marketing, here's how a group of farmers turned their struggle into a household name: Milk Man Power! In the 1940s, farmers fought unfair prices. Amul, a coopera
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The idea is to create a unique retail store in India where consumers can try out new and innovative products from startups. This store would provide a platform for emerging businesses to showcase their products directly to potential customers, offeri
See MoreEverything about Mar... • 12d
The Paradox of Choice in marketing reveals that offering too many options can overwhelm consumers, leading to decision fatigue and regret. While brands think variety boosts sales, too many choices often paralyze buyers, making them avoid purchasing a
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