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Positioning Positioning defines how a brand is perceived in the minds of customers. Key strategies: 1. Product-Based Positioning: Highlighting the unique features or qualities of the product. 2. Price-Based Positioning: Emphasizing affordability o
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Hey, I have been working on something exciting—a natural skincare brand. My vision is clear, my ideas are strong, and everything is set in motion. Now, I’m looking for the right people who see potential in branding, innovation, and long-term growth
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In today’s competitive world, brand positioning isn’t optional—it’s essential. here’s a breakdown of the five core brand positioning strategies that drive success: Attribute-Based Positioning Focus on a key feature of your product or service. Think
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