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Fashion startup Tryo raises pre-seed round led by Zeropearl VC

EntrackrEntrackr · 24d ago
Fashion startup Tryo raises pre-seed round led by Zeropearl VC
Medial

Fashion shopping marketplace Tryoo has raised Rs 3 crore in a pre-seed funding round led by Zeropearl VC. The fresh funds will be used to launch operations in Bengaluru, accelerate product and technology development, and strengthen partnerships with leading Indian fashion brands to reimagine how consumers shop for apparel online, Tryo said in a press release. Co-founded this year in January by Meet Saparia, Arjav Patni & Shiva Singh, Tryo is a “Try First, Pay Later” fashion marketplace that offers sixty-minute and scheduled delivery. Users can order up to ten items for zero rupees, try them at home, and pay only for what they keep. Returns are collected instantly by the same delivery partner. With curated fashion from premium & trendy Indian brands, Tryo aspires to bring the trial room to the customer’s doorstep, offering a new standard of convenience and confidence in online shopping. The platform currently features curated collections from over twenty-five premium menswear and womenswear brands including Virgio, The Souled Store, The Bear House, Nishorama, and Bewakoof. The company offers both sixty-minute and scheduled delivery options. “We want to give users the convenience of online shopping without compromising on the confidence they get from trying things on. This funding allows us to build with speed, care, and complete focus on the user experience,” said Meet Saparia, co-founder of Tryo. Tryo operates on a dark-store model with end-to-end logistics and quality control managed entirely in-house. The delivery fleet is trained to handle doorstep trials and on-the-spot quality checks of returned items, ensuring a seamless experience from warehouse to wardrobe.

Zulu Club raises $250K in pre-seed round from TDV Partners

EntrackrEntrackr · 1m ago
Zulu Club raises $250K in pre-seed round from TDV Partners
Medial

Zulu Club raises $250K in pre-seed round from TDV Partners Hyperlocal fashion quick-commerce startup Zulu Club has raised $250K in pre-seed funding from early-stage VC firm TDV Partners. Currently live in Gurugram, the startup plans to use the capital to expand across Delhi NCR, strengthen its logistics and personalization engine, and deepen retail partnerships. Zulu Club primarily targets millennial and Gen Z shoppers looking for fast, reliable, and convenient fashion delivery. Launched in 2024, Zulu Club enables users to shop digitally from nearby malls and outlet stores via its app. Shoppers can receive curated Try-at-Home kits with 4–5 items, try them at their convenience, and only pay for what they keep, reducing return rates and increasing basket sizes through personalized cross-sells and upsells. The firm offers a 100-minute delivery and Try-at-Home model designed for urban consumers who want a confident, tactile shopping experience without visiting stores. Zulu Club combines AI-powered product curation, live personal shopping assistance, and its own logistics network to deliver a frictionless experience. The model addresses common fashion e-commerce challenges like poor fit, low trust, and high return rates, while unlocking value for both consumers and local fashion retailers.

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