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Honasa Consumer’s Skincare Brand The Derma Co Hits ARR Of INR 500 Cr

Inc42 · 1y ago

The Derma Co, a skincare brand under Honasa Consumer, achieved an annual revenue rate of INR 500 crore. With over 1 crore units sold in the last financial year, it is the second brand from Honasa to reach this milestone. The company has been successful in building and scaling new brands, offering skincare solutions to Indian consumers. The Derma Co focuses on data-driven product innovation and staying updated with emerging trends. Honasa Consumer, founded in 2016, has a portfolio of six beauty and personal care brands.

Related News

The Derma Co aims for INR 1,000 Cr ARR in 3-5 Years: Mamaearth

Inshorts · 11m ago

The Derma Co aims for INR 1,000 Cr ARR in 3-5 Years: Mamaearth

Listed D2C unicorn Mamaearth’s parent Honasa Consumer projects its skincare brand The Derma Co. to clock an annualised revenue run rate (ARR) of INR 1,000 Cr in the next three to five years. Cofounders Ghazal and Varun Alagh said that they expect both Aqualogica and Dr. Sheth’s to enter the INR 500 Cr ARR club by FY27-FY29.

Skincare brand The Derma Co crossed Rs 350 crore annual revenue rate in June quarter

Economic Times

Economic Times · 1y ago

Honasa Consumer Ltd, the parent company of D2C brand Mamaearth, announced that its skincare brand The Derma Co achieved an annual revenue rate of over INR 350 crore during the June quarter. The brand recorded INR 30 crore in monthly revenue in April-June, 41 months after its launch in 2020. Honasa Consumer recently filed for an IPO comprising a fresh issue of equity shares and an offer for sale component. The company operates several brands, including Aqualogica, Ayuga, and BBlunt, in addition to Mamaearth and The Derma Co.

Honasa’s Hair Care Brand BBLUNT Hits INR 100 Cr ARR, Grown Over 4X Since Acquisition

Inc42 · 11m ago

Honasa Consumer, the parent company of D2C brands Mamaearth and The Derma Co, acquired hair care brand BBLUNT from Godrej Consumers for INR 134 crore in 2022. Since the acquisition, BBLUNT has witnessed significant growth, expanding its product portfolio and experiencing a four times increase in its business. The brand offers a wide range of hair care products, including hair colours, shampoos, conditioners, styling products, and serums.

Mamaearth ranks as India’s 3rd largest skincare brand: Euromonitor

Entrackr

Entrackr · 9m ago

D2C brand Mamaearth announced on Thursday that it has been ranked as the 3rd largest skincare brand in India, as per Euromonitor International. The Gurugram-based company also rose to the 9th spot among India’s top beauty and personal care brands, up from 13th last year. The latest Euromonitor report highlights the growing impact of direct-to-consumer (D2C) brands, with Mamaearth, under Honasa Consumer Ltd., gaining considerable market share. Honasa Consumer’s second brand, The Derma Co., has entered the top 20 skincare brands in India, emerging as the largest active-based skincare brand in the country. Varun Alagh, co-founder and CEO of Honasa Consumer, attributed this success to the company’s commitment to natural, toxin-free products and the trust of Indian consumers. Honasa Consumer’s expanding portfolio now includes brands like Aqualogica, Dr. Sheth’s, and BBlunt, catering to the evolving needs of Indian consumers. Mamaearth, Honasa’s flagship brand, reported a 17.6% quarter-on-quarter revenue increase, reaching Rs 554 crore—its most profitable quarter to date, with a profit after tax (PAT) of Rs 40 crore. Last month, early investors divested shares worth Rs 1,600 crore ($190 million) in the company.

Honasa buys Cosmogenesis Labs to strengthen its R&D capabilities

Inshorts · 1y ago

Honasa buys Cosmogenesis Labs to strengthen its R&D capabilities

Honasa Consumer Ltd., the parent company of well-known personal care brands like Mamaearth, The Derma Co., Aqualogica, and Dr Sheth's, recently announced a strategic acquisition of CosmoGenesis Labs' assets. Founded in 2011, CosmoGenesis is a notable player in cosmetic formulation and development within the premium skincare sector.

Honasa consumer sees INR 238 Cr block deal, stocks tank after early gains

Inc42 · 1y ago

Honasa consumer sees INR 238 Cr block deal, stocks tank after early gains

Honasa Consumer Ltd, the parent company of direct-to-consumer brands Mamaearth and The Derma Co, witnessed a block deal resulting in the exchange of around 2% stake or 62.90 lakh shares. The deal, worth INR 238 crore, occurred after market opening, causing the company's shares to trade at INR 379 apiece on the BSE, down 1% from the previous day's closing price. This follows reports of venture capital firm Fireside Ventures planning to offload a 1.9% stake in Honasa Consumer.

Mamaearth parent Honasa raises Rs 765 crore from anchor investors ahead of IPO

Economic Times

Economic Times · 1y ago

Mamaearth parent Honasa raises Rs 765 crore from anchor investors ahead of IPO

Mamaearth parent Honasa has raised Rs 765 crore from anchor investors ahead of its IPO. The company plans to use the funds to enhance its manufacturing capabilities, expand its product portfolio, and for marketing and brand building activities. Honasa offers a range of personal care products under various brands, including Mamaearth, The Derma Co, and The Moms Co.

Plush Raises INR 40 Cr, Eyes INR 200 Cr ARR with Profit in Tow

StartupTalky

StartupTalky · 1m ago

Plush Raises INR 40 Cr, Eyes INR 200 Cr ARR with Profit in Tow

Plush, a personal care brand from India, raised INR 40 crore in a growth round led by Rahul Garg, supported by various strategic investors. The company achieved a net ARR of INR 100 crore and EBITDA-level profitability, demonstrating capital-efficient growth. Plush plans to use the funds to enhance market presence and expand offline. Known for redefining fem-care with products like period care and intimate wellness, Plush aims to achieve INR 200 crore ARR and build a strong brand presence.

We Are Ready To Grow Fast At The Cost Of Our Bottomline, Says Varun Alagh, CEO And Co-Founder Of Mamaearth

OutlookIndia

OutlookIndia · 1y ago

We Are Ready To Grow Fast At The Cost Of Our Bottomline, Says Varun Alagh, CEO And Co-Founder Of Mamaearth

Honasa Consumer Limited, the parent company of brands like Mamaearth and The Derma Co., recently entered the unicorn club with a valuation of $1.2 billion. The company aimed to raise Rs 1,701 crore through its IPO, and despite a slow start, it received an overwhelming response from investors on the last day, garnering bids for 22 crore shares against the issue size of 2.89 crore shares. Varun Alagh, CEO and co-founder of Honasa Consumer, stated that the company is ready to prioritize growth over profits and is focused on brand building and expanding its presence in the market.

Mamaearth parent Honasa to discontinue ayurvedic beauty brand Ayuga

Economic Times

Economic Times · 11m ago

Honasa Consumer, the parent company of Mamaearth, has decided to discontinue its ayurvedic beauty brand Ayuga. The company stated that it was unable to establish a product-market fit and started phasing out the brand in June. Honasa Consumer will now focus on its other brands, including Mamaearth, The Derma Co, Aqualogica, Dr Sheth’s, BBlunt, and Staze. The company reported a 19% increase in operating revenue for the April-June period and a net profit rise of 62%. Ayuga, which was launched in December 2021 and revamped based on consumer feedback, failed to gain traction in the market.

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