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Fraganote raises $1 Mn in pre-Series A round led by Rukam Capital

EntrackrEntrackr ยท 3m ago
Fraganote raises $1 Mn in pre-Series A round led by Rukam Capital
Medial

Fraganote raises $1 Mn in pre-Series A round led by Rukam Capital Perfumery brand Fraganote has raised $1 million in a pre-Series A funding round led by Rukam Capital. The fresh funds will be deployed towards expanding its fragrance portfolio, introducing new scent-forward formats, and launching offline retail pilots and immersive brand experiences, Fraganote said in a press release. Co-founded in 2022 by Arjun Anand and Garima Kakkar, Fraganote is an Indian luxury perfume brand focused on artisanal fragrances. The company manufactures its products in small batches with a high concentration of perfume oil, aiming for longer-lasting scents. It also specializes in narrative-led, culturally attuned perfumes. The Delhi-based startup aspires to redefine how India discovers, experiences, and relates to fragrance. It strives to create story-rich perfumes that reflect the moods, aspirations, and evolving lifestyle of a new India. All concepts are developed in-house by a team of aficionados to create scents like Baked Vanilla, Drunken Cake, and Beach Holiday. According to market research, Indiaโ€™s perfume market is on a strong growth trajectory. Valued at $281 million in FY2024, it is projected to reach $873.3 million by FY2032, growing at a CAGR of 15.23% between FY2025 and FY2032. Garima Kakkar, Co-Founder of Fraganote, said, "At Fraganote, we are building a luxury fragrance brand that is born in India but belongs everywhere. We believe India needs its own iconic perfume house, one that is modern, accessible, and built for a new generation of consumers who view brands as communities.โ€

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Beco raises $10 Mn in pre-Series B round led by Tanglin

EntrackrEntrackr ยท 1y ago
Beco raises $10 Mn in pre-Series B round led by Tanglin
Medial

Beco, a homegrown eco-friendly home, kitchen and personal care brand, has raised $10 million in its pre-Series B round led by Tanglin Venture Partners. The round also saw participation from Titan Capital Winners Fund, Manish Choksi, promoter of Asian paints, existing investor Rukam Capital and Synergy Capital. Earlier in December 2022, the Mumbai-based company had raised $3 million in its Series A round led by Rukam Capital and others. Entrackr had exclusively reported the Series A round in August 2022. The proceeds will be used towards innovation and expanding production capacity; developing a strong offline sales infrastructure in key geographies, and lastly, towards brand building and enhancing brand awareness. Founded in 2019 by Aditya Ruia, Akshay Varma, and Anuj Ruia, Beco claims to be a pure eco-friendly and zero-plastic company which offers a wide range of products for home & kitchen and personal care. Its offerings include tissues, towel rolls and toiletries among others. Beco claims to have achieved an exponential 3x growth in the last year. It has a presence in 10,000 retail stores, with order values matching or exceeding those of legacy brands. In just five years, Beco has established a strong foothold in e-commerce and quick commerce platforms such as Amazon, Zepto, Blinkit, Swiggy Instamart, and DMart Ready. It is available in general trade across 20 cities and has entered modern trade, with plans to expand to other major players by the end of this quarter.

AutoDukan raises $1 Mn in pre-Series A round

EntrackrEntrackr ยท 2m ago
AutoDukan raises $1 Mn in pre-Series A round
Medial

Snippets AutoDukan raises $1 Mn in pre-Series A round AutoDukan, an AI-driven automobile aftermarket platform, has raised $1 million in a pre-Series A round led by Choice Group and select HNIs. Existing investors MetroMax Group (India) and Ankit Sajnani also participated. The startup earlier raised a seed round from Rohit Goyal, Windrose Capital, and Raghu Venkatraman, followed by an angel round from MetroMax Group (USA) and Ankit Sajnani, which helped launch and expand its core platform. AutoDukan works in the auto aftermarket by digitising spare part procurement, insurance claim workflows, and multi-brand workshop enablement. Its AI-powered platform maps spare parts to vehicle models, predicts demand, and automates procurement, delivering speed and transparency to insurers, fleet operators, and workshops. The new funds will be used to scale operations across key automotive regions, enhance AI capabilities in demand prediction and claims automation, and deepen partnerships with insurers, fleet operators, and OEM suppliers. The company also plans to strengthen its team across AI, operations, and market development. AutoDukan reported 10ร— growth in the past two years, serving over 2,000 clients nationwide, mapping 2 million spare parts, and maintaining a live inventory of 200,000 parts updated daily. The firm competes with players like GoMechanic, Automovill, and OEM-backed service platforms.

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