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Abhinav Mudaliar

More interested in d... • 18d

Not entirely wrong, but not entirely correct either. Yes, building an audience and creating content can significantly improve visibility and even drive sales. But content does not fix a weak product. In fact, excessive visibility can do the opposite — it exposes gaps faster. If attention alone created success, the people with the highest followers would also be the most successful entrepreneurs. They are not. Take someone like Mukesh Ambani — one of the most successful business leaders, yet not even active on platforms like X. The real equation is simple: Good product + strong fundamentals + distribution (including content) = sustainable success. Content amplifies. It doesn’t substitute.

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