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“Marketing to the Mind: How Neuromarketing Turns Attention Into Action” Neuromarketing is the fusion of neuroscience and marketing, used to understand how consumers’ brains respond to branding, messaging, and design. It bypasses what people say and

“Cross-Modal Priming in Marketing: How Multi-Sensory Cues Shape Brand Perception” Cross-Modal Priming is a neuromarketing strategy where stimulation in one sensory channel—like sound, texture, or scent—influences perception in another, such as sight

Whenever we talk of the Indian cola space, we generally discuss how Mukesh Ambani’s Campa is ravaging the markets 🙏🙏 But what’s even more interesting is how much is changing with Coca-Cola’s India bottling ops. Let me explain bit by bit. .. Fir

𝗪𝗵𝗮𝘁 𝗶𝗳 𝗱𝗿𝗲𝗮𝗺𝘀 𝗯𝗲𝗰𝗮𝗺𝗲 𝘁𝗵𝗲 𝗻𝗲𝘄 𝘀𝘁𝗿𝗲𝗮𝗺𝗶𝗻𝗴 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺? 🌙 In the future, neuro-cinema replaces streaming. You choose a movie before bed,you close your eyes. and your brain becomes the screen. No pixels. No soun

“Wrap It Rare: How Limited Edition Packaging Triggers Urgency and Desire” Limited edition packaging is more than a design twist—it’s a psychological trigger that taps into scarcity, exclusivity, and collectability. When customers see “limited,” th

Apple’s new “Liquid Glass” look 👀 It’s not just about clean design or aesthetics. It’s training our eyes — for what’s coming next like Vision Pro , smart glasses , wearables, spatial computing, invisible interfaces. This might just be Apple’s w

Your brain consumes 20 W of power. A single GPU consumes a kilowatt. A data center has tens of thousands of them, and is still not as powerful as your brain. Chew on that before you say AGI is imminent. ~ Pedro Domingos

𝗧𝗵𝗶𝘀 𝗺𝗶𝗴𝗵𝘁 𝘀𝗼𝘂𝗻𝗱 𝗰𝗿𝗮𝘇𝘆… But Apple’s new “liquid-glass” design could be more than just a new look. It might be getting your eyes ready for 𝐬𝐦𝐚𝐫𝐭 𝐠𝐥𝐚𝐬𝐬𝐞𝐬. Look at the design — blurry backgrounds, transparent layers, dep

𝗪𝗵𝘆 𝗶𝘀 𝘁𝗵𝗲 𝗖𝗼𝗰𝗮-𝗖𝗼𝗹𝗮 𝗹𝗮𝗯𝗲𝗹 𝗿𝗲𝗱? Because every brand color conveys some meaning which connects the customers emotionally 🖤 ↳ Emotional Influence: Colors evoke emotions; e.g., Coca-Cola’s red conveys energy, while Faceb

Do your brain a favour and don’t watch porn. Ever! Want to give your mind enough reasons why? I found this video few days back on YouTube. It’s a bit long but worth watching. It explains the chemistry behind dopamine hits in our brain.