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Saket Sambhav

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ADJUVA LEGAL® • 1d

🚀 Delhi High Court on Generic Words: Key Lesson for Founders! 🚀 Hey founders! 🎯 If you’ve ever worried about choosing a GENERIC WORD for your startup name, this one’s for you: The Delhi High Court just ruled that “Yatra” (Hindi for ‘travel’) is too generic to be exclusively claimed as a trademark. So, no single company can OWN it—even established players like Yatra Online! 🤯 What does this mean for us? - Generic/common words = open to everyone. Using them in your brand doesn’t give you a monopoly. 🗣️ - Picking a UNIQUE or invented name can give you stronger protection (think: Google, Zomato, Ola). 🚦 - If you use a common term, focus on your service, experience, and actual brand-building - not just the name. 🔥 Why it matters: A lot of us dream up cool startup ideas with catchy Indian or English words. But unless your mark is truly distinctive, anyone else can use a similar term. The law is on their side! ✅ Brand is bigger than a word. Build experiences, not just trademarks! 💡

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