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Vivek Joshi

Director & CEO @ Exc... • 22d

🔥 The 5 things no brand coach will tell you about storytelling (but they make or break your business): 1️⃣ Your story isn’t what you tell. It’s what people retell about you. 2️⃣ The weakest touchpoint (bad email, rude reply) shouts louder than your best campaign. 3️⃣ Clarity > Creativity. People buy what they understand, not what sounds clever. 4️⃣ If your team can’t tell the story, your customers won’t either. 5️⃣ Stories aren’t static. If they don’t evolve with your audience, they die. Most experts teach the “how to” of storytelling. Few talk about the reality of it. This is the gap where businesses win or lose. #BrandStorytelling #Marketing #BusinessGrowth #Leadership

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