This guy is the Yoda of branding.
Seth Godin figured out why brands like Apple, Nike, and Starbucks became unforgettable.
Here’s how his 'Purple Cow' idea totally changed marketing:
Most companies try to appeal to everyone, but end up being forget
Listening to Seth Godin is like watching someone sweep the fog off a mirror.
Suddenly, business gets painfully simple:
Serve the smallest audience you can.
Obsess over your niche—guard it fiercely.
Constraints aren’t obstacles—they’re creativity i
80% startups in India are nothing but a racket': Suhel Seth defends Piyush Goyal -
"The first thing that these startup founders do is buy themselves Lamborghinis and homes in Amrita Shergil Bagh and big apartments."
Any opinions guys ?