Back
Chamarti Sreekar
Passionate about Pos... • 27d
Before You Pitch Your Startup to Anyone, Ask These 2 Questions Most founders don’t raise money because their startup is bad. They fail because they’re pitching to the wrong kind of investor. Here’s what I mean. There are different kinds of investors, and each one has a different appetite for risk and a different expectation of reward. Some want safety, some want 100x returns and some just want to support a friend. So before you pitch, ask yourself two simple questions: 1. How risky is my idea? 2. How big is the potential reward? Now match that to who you’re approaching: ● Low Risk, Low Reward: Banks, lending platforms. They want predictable returns. No surprises. ● High Risk, Low Reward: Friends, family, early backers on Kickstarter. They’re investing in you, not just the idea. ● Low Risk, High Reward: Rare. Maybe an angel who likes you and sees traction. But they’ll want validation. ● High Risk, High Reward: VCs, accelerators, equity crowdfunding. These folks want to swing big. They’re betting on scale. So if you’re building something early-stage and unproven, pitching a VC might not make sense yet. But if you’ve got traction, a big vision, and a team that can execute do look for a VC to invest.. The key is alignment when it comes to the right investor, right stage and the right story. But That’s just half of the battle.
Replies (6)
More like this
Recommendations from Medial
Download the medial app to read full posts, comements and news.