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For every business it is very important to consider PESTLE(Political economical socio-cultural technological legal environmental). Let us learn how 7 up has given importance to the S in PESTLE. So 7 UP has faced difficulty in positioning itself in

Branding 101 for Startups: Getting a Logo on a Budget (Without Regret Later!) Hey Entrepreneurs! 👋 Planning to get a logo or kickstart your brand identity? Exciting times! But if you're in the early stages of your startup journey—working with a li

Holding XRP since it was Rs. 40. Psychology behind the decision was very simple. Its logo is a X and elon musk loves X. The coin has limited supply and a simple law of economics states that limited supply and increasing demand increase prices. Now

1. Niqo Robotics Bags $13 Mn (INR 107 Cr.) To Offer Al-Powered Spraying Services 2. Celcius Logistics, a domestic aggregator providing end-to-end cold-chain solutions, has secured Rs 40 crore ($4.8 million) 3. Marketing SaaS platform Highperformr.a

Announcement : Redbull Basement X Medial Startup Showcase (September 2024 edition). We are back with Medial’s Startup Showcase and this time you have a chance to represent India in Tokyo, Japan with your idea, get incubated and funded through our c

𝗛𝗼𝘄 𝘁𝗼 𝗱𝗲𝗰𝗶𝗱𝗲 𝗰𝗼𝗹𝗼𝗿 𝘁𝗵𝗲𝗺𝗲 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 ? 1. Define Your Brand Personality Ask: If my brand were a person, how would it behave? Professional & Trustworthy → Blue, Gray, Navy Bold & Energetic → Red, Orange Cr

Top News of the day: 1. The Union Cabinet approved a Rs 1,500 crore incentive scheme for small digital transactions, aimed at reducing costs for stakeholders in the UPI ecosystem. 2. India's online gaming sector is projected to grow from $3.7 billi

Why Metrics Matter More Than Ideas in VC Funding. 🚀✨️ Be good at your numbers. You’ve got a bold vision and a slick pitch deck. But the moment you step into a VC meeting, the conversation shifts from your idea to your numbers. Why? Because VCs d