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AR

Let's build Somethin... • 19h

I bet my life savings Alex Hormozi will be the next marketing legend. Not because he spends $2.8M/year on content. Or that his company made $85,000,000 last year. But because he cracked the code on 10 marketing principles that print money

AR

Let's build Somethin... • 19h

3. Optimize front to back Spend 80% of your effort on the first 5 seconds of your ad or content. Why? It's the frame through which people consume everything else. Hormozi once changed a headline and increased booking rate by 62%. The hook is everything.

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