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Set2Score • 2m
𝗛𝗼𝘄 𝘁𝗼 𝗱𝗲𝘀𝗶𝗴𝗻 𝗮𝗻𝗱 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲𝗺𝗲𝗻𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘀𝘁𝗮𝗿𝘁𝘂𝗽/𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀? 1. Define the Purpose Goal: Brand awareness? Lead generation? Product launch? App downloads? Target audience: Who are you speaking to? (Students, professionals, parents, etc.) 2. Craft the Message Hook: Start with something attention-grabbing (question, bold statement, problem). Value Proposition: What problem do you solve and how are you different? Call to Action (CTA): Tell people what to do next (Sign up, Download, Visit, etc.) Example: “Struggling with JEE prep? Set2Score gets you exam-ready with real-time doubt support and daily mocks. Join for FREE today!” 3. Visual Design Branding: Use your logo, colors, and fonts consistently. Layout: Keep it clean and uncluttered. Use hierarchy — biggest text for the hook. Images/Illustrations: Relevant, high-quality, and appealing. Format: Tailor to platform — portrait (stories), square (Instagram), landscape (YouTube). 4. Choose the Right Platform Instagram & Snapchat: Visual, short-form ads — great for students. YouTube: Use animation, short demos, or testimonials. Google Ads: Use keywords for targeted reach. LinkedIn: If B2B or targeting professionals/educators. 5. Test & Optimize Run A/B tests with different headlines, images, or CTAs. Track metrics: Click-through rate (CTR), conversions, cost per lead. Pro Tips Keep videos under 15 seconds for better retention. Use animation or storytelling to build emotional connection. If targeting Gen Z: use memes, trending audio, or peer testimonials. Follow vishakha Jangir for more such insights.
House of jewellery b... • 4m
The Best Ways to Use Customer Testimonials in Your Marketing Customer testimonials are powerful tools for growing your business. They build trust and encourage others to buy your product or service. Here are the best ways to use them: 1. Add Testimo
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