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Aastha

๐ŸŽ‹ย โ€ขย 5m

Rare strategy series - Post 3 of X Keystone Species Theory Borrowed from ecology. Applied to platforms. In nature, a keystone species has an outsized impact on the entire ecosystem - remove it, and everything collapses. Platforms work the same way. In iOS, itโ€™s developers. In Uber, itโ€™s drivers. In Shopify, itโ€™s merchants. These arenโ€™t only users - theyโ€™re ecosystem enablers. The insight: โ€ข Identify and protect your โ€œkeystone speciesโ€ โ€ข Design your incentives, tools, and success around them If they thrive, the platform thrives. If they leave, everything suffers.

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