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I recently ordered Amul protein items, and it literally got delivered in 10 days. In today’s time, where Blinkit delivers groceries within 10 minutes, this seemed absurd. BUT here’s the catchy part — Despite the delay, people are still demanding mor

In India, there is a major gap in the availability and affordability of healthy food options. Either such food is not available in every locality, or when it is, the prices are too high for the common person to afford regularly. To solve this proble

The protein hype is real. But not all of it is real. Post COVID, there has been a huge shift in people’s mindset about health and fitness. People have started considering it a crucial part of their lives. Earlier, there were people who used to go to

Have you ever wondered what type of mark on food packets represent what? 1. Red Triangle - recently the government has changed the mark of non veg food packet from red circle to red Triangle so that even color blind can also identify it. 2. The cro

Hi all recently I have Started using the platform for groceries and snacks. When I added a small packet of curd to cart which was around 30 rupees I observed that the price was showing as 117 rupees. I was wondering what I had ordered extra then I re

Everything comes in 10 minutes today - but wedding planning? Still a nightmare. Groceries? 10 mins. Electronics? 10 mins. Medicines? 10 mins. But Shaadi? Still 12+ months of stress, chaos & confusion. 📸 You’ve seen that viral photo - Quick Comme

𝗣𝘂𝗯𝗹𝗶𝗰'𝘀 𝘁𝗶𝗺𝗲: The public time is wasted in many ways. Waiting in queue, waiting for the events to start, waiting at signal points, checking process time at airports, appointments and so on. 𝗦𝘂𝗿𝗽𝗿𝗶𝘀𝗶𝗻𝗴 𝗖𝗮𝗹𝗰𝘂𝗹𝗮𝘁𝗶𝗼𝗻𝘀:

Zepto Isn’t Selling Groceries—It’s Selling Time Most think Zepto is just another grocery app promising 10-minute delivery. But they’re not in the business of fruits and chips. They’re in the business of compressing time—and owning your daily habi

The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her